2016-2017 Undergraduate Catalog 
    
    Nov 13, 2024  
2016-2017 Undergraduate Catalog [ARCHIVED CATALOG]

Marketing, Advertising, and Public Relations Certificate (Professional Studies)


This 12 credit certificate has been developed to provide essential knowledge and skills in the interrelated areas of marketing, advertising, and public relations. There are two components to the certificate program. The first is composed of three required courses, and the second is an elective course which enables students to direct their learning in support of their professional objectives.

Courses taken for the Certificate in Marketing, Advertising, and Public Rela tions may be applied toward the B.S. in Marketing, Organizational Management or General Studies.

Required Courses for the Certificate: 9 Credits


Elective Courses for Certificate: 3 Credits


Choose one of the following:

Total Required for Certificate: 12 Credits


Note(s): (A minimum of 9 credits toward this certificate must be taken at St. Joseph’s College; a cumulative index of 2.0 is required for the certificate.)